Overlooked by Mingus Mountain and the Mogollon Rim and home to the cultural and historic centers of Sedona, Cottonwood, Camp Verde, Jerome and Clarkdale, the Verde Valley region offers unforgettable experiences for travelers of all ages and interests. As one of Arizona’s last perennial rivers, and its only designated Wild and Scenic River, the Verde River is one of the state’s most unique and threatened natural resource. Its waters are critical to human, animal and plant populations in the region and to the way of life of the people of the area.
Tourism is an important component of the economic life of the Verde Valley region and if done well can help sustain local livelihoods, culture and the natural environment. The objective of this program is to help create and implement a shared vision within the community that supports tourism-related economic development, gives value to the river as a vital economic asset, and helps raise awareness of the river as a major contributor to that quality of life.
As a part of this visioning process, the Verde Valley Geotourism Program seeks to capture and promote the culture, heritage and ecological diversity of the people and places within the Verde Valley through the voices and stories of the people that live in the area. The Geotourism program will help local people express in their own words what’s unique about their place through a National Geographic Society co-branded online interactive website. We ask you to participate in telling the story of your place.
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